Dimensions: 120w X 600h pixels
Format: Static and Animated GIF or JPEG Only
Animation: Max. 3 loop limit on all animated Gif's
Size: 20k Max.
Alternate Text: Max 60 Characters (including spaces and punctuation)
Link URL: One active linking URL per banner creative.
Ad Rotation: All banner ads are sold within the selected channel(s) on a general rotation basis, and there are always numerous banners running.
Location: Right margin of web page, below the ‘Toolbox’ within specific channel
Duration: Min. 2 Months (60 days)
Note: Absolutely NO pop-up or pop-under ads